Lan-bridge is on hand to set up, manage and run the essential social media accounts that Chinese buyers expect. The most important are Weibo (a Twitter-like platform) and WeChat (a mobile-only app), which together take up a significant portion of time spent online and are the key tools for user engagement, but we are also able to set up, manage and run presences on other social and relevant digital media sites. We can either produce engaging, original content aligned to your brand values and relevant to a Chinese audience (providing back translations as requested), translate your sourced language posts, or provide a mixture of both. We can also respond to and engage with users on your behalf.
Our IT team designs Chinese-language websites, fully tailored to the needs, interests and expectations of Chinese visitors. We help with registering your site for an ICP number in China, obtaining a Chinese domain name and hosting your site in China – essential for the quick speeds Chinese website users expect. Our linguists and design team are also on hand to help adapt your materials to create engaging and relevant digital content aimed at Chinese readers and optimised for China’s main search engines.